Cold Weather, Great Company and Savory Wine…

Winter wine tasting in the beautiful Okanagan! more »

Dec 5, 2014 9:13 AM Marketing

An Apple is an Apple is an Apple, Right?

Have you ever heard someone say, “let’s compare apples to apples”? In case you haven’t, what they are trying to do is compare two different items that are very similar and seek to establish the small differences between them. more »

Dec 4, 2014 1:10 PM Marketing

The Key to Hiring Great People.

Have you ever hired someone directly from your competitor, feeling righteously proud about your new trophy hire, only to discover after it was too late that they were a seriously wrong fit? more »

Dec 4, 2014 1:07 PM Marketing

Growing Your Winery Business

A lunch and learn seminar hosted by Cellar Tek & White Kennedy sponsored by Orchard & Vine Magazine. more »

Dec 4, 2014 9:53 AM Marketing

Succession Planning - 6 Steps To Securing Your Future

CFO: What happens if we invest in developing our people and then they leave us? CEO: What happens if we don’t, and they stay? more »

Oct 1, 2014 2:14 PM , Marketing

Danger: How Expectations Effect Your Business

Danger: How Expectations Effect Your Business more »

Oct 1, 2014 1:38 PM Marketing

Alipix Photography

Innovation Starts With an Open Mind

Innovation is loosely defined as a new method, idea or product, or some sort of change or breakthrough, so it's interesting to reflect and think about what it is that makes things innovative as it relates to the work we do with our clients. more »

Jul 10, 2014 2:10 PM Marketing

How Do You Compete in a Competitive Market?

When I am working with a new client I usually ask this question. “What makes you different from your competition? Why should I hire you over them? more »

Jun 10, 2014 3:53 PM Marketing

Upsell Without Looking Like Used Car Salesman

When someone asks, 'What you do for a living', what do you tell them? Chances are you might say you’re an orchardist, a wine maker, a barrel maker, a candle stick maker or one of many other titles, none of which include "salesman". more »

Apr 9, 2014 12:04 PM Marketing

What a Clown Can Teach You About Sales

If given the opportunity, would you agree to accept mentorship from a clown to help improve your business? You might be saying no to yourself right now, but this specific clown turned a small burger joint into the largest fast food brand in the world more »

Feb 13, 2014 2:02 PM Marketing